MEASUREMENT OF FINANCIAL PERFORMANCE PT. UNILEVER INDONESIA TBK WITH PROFITABILITY APPROACH 2017-2020

Authors

  • Agustina Politeknik Kutaraja

Keywords:

Performance, Financial, Profitability

Abstract

Financial performance management is very important because finance is
the heart of the company. Financial performance management can be done
by assessing the company's financial performance which can be measured
by analyzing ratios or financial indexes that can link between two or more
financial data. The purpose of this study is to determine the financial
performance of PT. Unilever Indonesia Tbk in 2017-2020 based on
profitability ratios in terms of Return on Investment (ROI) and Return on
Equity (ROE). This research uses descriptive research with a quantitative
approach, the data source used is secondary data and this research uses
library research data collection techniques. The results of the study are that
the percentage of Return on Investment (ROI) in 2018 has increased by
9.61% from the 2017 base year. In 2019 and 2020 the percentage of ROI
has decreased, but the company's ability is still categorized as good
because it is not very significant. the calculation of Return on Equity (ROE)
shows that the percentage value in 2018 has decreased by 15.19%.
However, in 2019 and 2020 the percentage of ROE experienced a significant
increase.

References

Alfianika, Ninit. 2018. Buku Metode Penelitian Pengajaran Bahasa Indonesia. Yogyakarta:

Deepublish Publisher.

Azizah, Ainul dan Budi Purwoko. 2017. Studi Kepustakaan Mengenai landasan Teori dan

Praktik Konseling Naratif. Surabaya: Jurnal Mahasiswa Universitas Negeri Surabaya.

Cara Investasi Bisnis. 2018. www.carainvestasibisnis.com diakses pada 8 Juli 2022.

Darmawan. 2020. Dasar-dasar Memahami Rasio dan Laporan Keuangan. Yogyakarta: UNY

Press. Deepublish. 2022. https://penerbitbukudeepublish.com diakses pada 31 Juli

Dewi, Meutia. 2017. Analisis Rasio Keuangan untuk Mengukur Kinerja Keuangan PT.

Smartfren Telecom. Tbk. Jurnal Penelitian Ekonomi Akuntansi. Langsa Aceh: 1 (1), 1-

Echdar & Saban. 2017. Metode Penelitian Manajemen dan Bisnis. Bogor: Penerbit Ghalia

Indonesia.

Hantono. 2018. Konsep Analisa Laporan Keuangan dengan Pendekatan Rasio dan SPSS.

Yogyakarta: CV Budi Utama. IDN Financials. Pembaharuan terakhir 31 Maret 2022.

www.idnfinancials.com diakses pada 8 Juli 2022.

Lithfiyah, Evi, Irwansyah, dan Yunita Fitria. 2019. Analisis Rasio Keuangan. Jurnal Akuntabel.

(2), 2019 189-196.

Ramdhan, Muhammad. 2021. Metode Penelitian. Surabaya: Cipta Media Nusantara.

Regina, Revinta Dara dan Hendri Soekotjo. 2017. Analisis Profitabilitas, Likuiditas dan

Aktivitas terhadap Kinerja Keuangan PT. Unilever Indonesia, Tbk. Jurnal Ilmu dan

Riset Manajemen. Surabaya: 6 (3), 2461-0593.

Rukayat, Ajat. 2018. Pendekatan Penelitian Kuantitatif. Yogyakarta: Penerbit Deepublish.

Septiana, Aldila. 2019. Analisis Laporan Keuangan, Konsep Dasar dan Deskripsi Laporan

Keuangan. Jawa Timur: Duta Media Publishing.

Sosial79. 2020. https://www.sosial79.com/2020/11/pengertian-penelitianterdahuludan.html. Diakses tanggal 16 Juli 2022.

Sugeng & Bambang. 2019. Manajemen Keuangan Fundamental. Yogyakarta: CV Budi

Utama.

Sunanto dan Putri S.W.I. 2020. Analisis Rasio Solvabilitas dan Profitabilitas untuk Menilai

Kinerja Keuangan PT. Sri Rejeki Isman Tbk. Jurnal Ilmiah Bisnism Kewirausahaan dan

Koperasi. 2 (2), 192-203.

Downloads

Published

2023-07-31

How to Cite

Agustina. (2023). MEASUREMENT OF FINANCIAL PERFORMANCE PT. UNILEVER INDONESIA TBK WITH PROFITABILITY APPROACH 2017-2020. Jurnal Manajemen, Ekonomi, Keuangan Dan Akuntansi, 4(1), 147–155. Retrieved from https://ejurnal.poltekkutaraja.ac.id/index.php/meka/article/view/280

Issue

Section

Articles